Let the branding and space work together as one.

Sweet Spot

Browsing glass jars at the candy shop is an experience enjoyed by kids and adults alike.

Glen Allen, Virginia

It was important that the Sweet Spot’s design appeal to the young (the eaters) and young at heart (the buyers…and eaters), creating a sense of wonder and nostalgia. We developed not only the suburban shop’s interior, but with our capabilities in branding and graphic design, its cheerful, youthful identity. Inside, the product does the heavy lifting: chocolates, jelly beans, and gummi objects of every size and shape fill the walls and tables with vibrant color. Cost-effective wall graphics help bring the brand to life, while minimal furnishings allow for birthday parties and offer space for all generations to visit and enjoy.

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